Market Sizing and Feasibility

how can we help you?

Contact us at the Sigma Research office nearest to you or submit a business inquiry online.

Works quickly and accurately. The last experience to do research in a tight deadline ahead of the launch of National Health Jamina (JKN), but can provide accurate results and satisfy UNDP partners with the Ministry of Health.

Deni Ahmad Fauzi
Program Manager , UNDP (United Nation for Development Program)

Description

Marketing research can determine what variables influence brand sales and can asses how future change in these variables will influence sales. Very simply put, the sales volume a brand achieves is a function of two factors: the size of the market for the product category (the market potential) and the percentage of those sales captured by the brand (the market share) (Crask Melvin, et al. 1995).

Sigma Research used the method to measure the market, assess marketability, product competitiveness, so it will get the company’s sales targets. Furthermore, management can measure the further strategy that has been successfully executed.

Our Experience

Consumer Research
Business to Business (B2B)
Business Intelligent
Field Work Service
Social Research
Mystery Shopper
Customize Research