When expanding or strengthening your business in Southeast Asia, choosing the right and best research consultant in Indonesia is crucial. With more than 224 million internet users in 2025 (Indonesia digital report 2025), Indonesia offers a fast-growing consumer base. To succeed, companies need accurate local insights—something only experienced research firms can deliver.
What Services Do Market Research Companies Provide?
A professional market research company typically offers:
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Quantitative and qualitative research
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Consumer behavior analysis
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Product and concept testing
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Mystery shopping
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B2B and industry-specific studies
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Business and management consulting
These services help both multinational corporations and local businesses make informed, data-driven decisions.
Case Study: Indonesian Consumer Insights
According to Moms and Babies Survey 2024, conducted with over 1,200 mothers in five major Indonesian cities, consumer preferences show a clear digital shift:
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98% of respondents use disposable diapers.
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82% prioritize product safety, 74% price, and 61% online accessibility.
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67% trust brands that provide educational content on social media.
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52% show loyalty to brands that are responsive and caring (Jurnalispos).
These findings prove that Indonesian consumers are not only price-sensitive but also value authenticity and engagement. A market research partner ensures businesses capture such insights before launching products.
Why Sigma Research Stands Out
Since 2008, Sigma Research Indonesia has completed more than 220 research projects, serving 165+ companies across industries—from government institutions like Bank Indonesia to private FMCG brands (Poskotanews coverage).
What makes Sigma a reliable partner:
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Nationwide coverage: research networks across urban and rural areas.
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Large respondent base: more than 100,000 individuals engaged in surveys.
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Hybrid methodology: combining field surveys, digital data, and AI-driven analysis.
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Consulting approach: not just data, but actionable recommendations.
A market research company in Indonesia provides the data-driven foundation businesses need to thrive in a dynamic market. With a proven track record, large respondent network, and deep understanding of local behavior, Sigma Research Indonesia remains one of the most trusted choices for companies entering or expanding in the Indonesian market.
Ready to Grow Your Business in Indonesia?
If your company is planning to enter or expand in the Indonesian market, partnering with a trusted research consultant in Indonesia is the smartest step.
👉 Contact Sigma Research Indonesia today to discuss tailored research solutions for your business needs.
📧 Email: info@sigmaresearch.co.id
🌐 Website: www.sigmaresearch.co.id
📞 Whatsapp Business: +62 811-9003-586
Sigma Research’s team of experts is ready to deliver accurate insights and strategic consulting to help you win in Indonesia’s fast-growing market.


